The WHY MARKETING Podcast

From French Horn to Career 2.0, The Career Journey of a Great American CMO

April 07, 2019 Season 1 Episode 8
The WHY MARKETING Podcast
From French Horn to Career 2.0, The Career Journey of a Great American CMO
Chapters
The WHY MARKETING Podcast
From French Horn to Career 2.0, The Career Journey of a Great American CMO
Apr 07, 2019 Season 1 Episode 8
Rusty Pepper / Peter Horst

Peter Horst sits down to talk about his career journey and how we went from wanting to be a professional French Horn player to an accomplished CMO for the likes of Capital One and Hershey’s, and how his time as a key note speaker triggered the idea for his Best Selling Book… Marketing in the #Fakenews Era!

Show Notes

The accomplished CMO, Keynote Speaker, Board Advisor, and now Best Selling Author sits down to talk about his amazing career journey and how his time as a marketer prepared him to write his best selling book... Marketing in the #Fakenews Era!



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